School of Hotel and Catering Management Vels University,P.V. Vaithiyalingam Salai,Velan Nagar,Chennai, India.
Corresponding Author Email: arunarticle2016@gmail.com
The adolescents from this Z generation in India prefers to image the western culture, it is this scenario which has immensely changed the snacking habits from traditional healthy to unhealthy snacks among Indian adolescents. The study leads to an awareness of health consciousness among the adolescents on the search for traditional, nutritious and health promoting food options.
This research’s aim is to determine adolescent’s preferences and specific attributes in the preparation of oryza sativa (red rice) flakes that drive acceptability through descriptive analysis and preference mapping on snacks with red rice flakes.
The results exhibited a highly positive correlation in the preference of traditional snacks. Preference mapping and percentage showed higher overall liking scores for samples characterized by snacks made with red rice flakes. Overall, this study was successful in determining the adolescent’s acceptability with red rice flakes snacks through preference mapping.
This study proposes that the adolescents to minimise the consumption of westernized snacks in the contrary to develop a habit to consume more traditional ingredients with trendy and innovative red rice recipes. The study concludes that these standardized recipes will lure all the age groups to consume red rice in their diet.
Adolescents; Health Benefits; Oryza Sativa (Red Rice) flakes; Traditional snack recipes